As a company who is constantly monitoring mobility trends, we are currently seeing shifts in the travel arena. Our annual Total Employee Mobility Benchmarking Survey shows a 15% drop in companies who say they “aggressively” manage their travel program. In these sorts of economic times, companies generally tend to be more stringent with trying to control travel costs. In researching this deeper a new idea has been launched.
SmartTrip™ uses a gamification type tool that creates a win/win for both the traveler and the company. Through a combination of our benchmark data and travelers who are incented to travel frugally, the corporation receives efficient business travel programs. In return, the traveler is empowered with knowledge and tools to travel how they most prefer. SmartTrip allows the corporation to structure their incentive program, so the frugal traveler can be rewarded in any number of ways. We are beginning to see gaining momentum for this service. So what do you think?
Greg Harper
President
Runzheimer International

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